Bacardi Limited is an iconic, family-owned company with a presence in more than 170 markets worldwide—which gives their Global Sustainability Director, Julio Torruella, wide-ranging insight in his 10-plus years leading Bacardi’s environmental sustainability initiatives.

As a BIER collaborator, he lends his technical focus and insight to several BIER working groups, including Water, Technology, and Benchmarking, as well as serving on the BIER Steering Committee. In addition, Julio co-facilitated our first Latin America Water Forum in 2017.

Also representing Bacardi’s knowledge and efforts within BIER, Jessica Merz, Bacardi’s Director of Global Corporate Communications, brings nearly two decades of communications and media experience to the Public Relations & Communications working group.

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The Beverage Industry Environmental Roundtable (BIER) is a technical coalition of leading global beverage companies working together to advance environmental sustainability within the beverage sector. Formed in 2006, BIER is a common voice across the beverage sector, speaking to influence global standards on environmental sustainability aspects most relevant to the sector, affect change both up and down the supply chain and share best practices that raise the bar for environmental performance of the industry. By doing so, BIER is able to monitor data and trends, engage with key stakeholders, develop best practices, and guide a course of action for the future. BIER members include: Anheuser-Busch InBev, Bacardi, Beam Suntory, Brown-Forman, Carlsberg Group, The Coca-Cola Company, Constellation Brands, Diageo, Heineken, Keurig Dr Pepper, LION, MillerCoors, Molson Coors, Ocean Spray Cranberries, PepsiCo, and Pernod Ricard.

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